Tag Archives: Marketing

I Wanna Make an Amazing Sandwich

Posted on May 22, 2011 by

Unless you’ve been living under a rock the past several years you will have noticed a considerable increase in the the use of Social Media marketing channels such as Facebook, Twitter, YouTube, Foursquare and others by all types of businesses. … Continue reading →

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Ready! Fire! Aim!

Posted on May 18, 2011 by

The story is told of a young boy who receives a bow and arrow set for his birthday and immediately goes out to his yard to give it a try. A few minutes later his Father comes out to see how … Continue reading →

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How to Poke the Box with Seth Godin

Posted on April 8, 2011 by
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A Socialite’s Example

Posted on May 11, 2010 by

As a self-described social media junkie and a marketing student I’m always looking for new and interesting examples of the concepts I am learning in the classroom. Recently I came across the blog of a young woman who is setting … Continue reading →

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Happy Birthday NEW Coke

Posted on April 24, 2010 by

Twenty-five years ago this past week the Coca-Cola company made a decision that has gone down in the annals of marketing history. In response to Pepsi Co’s successful “Pepsi Challenge” campaign the Coca-Cola company decided to change the formulation of … Continue reading →

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Something Worth Sharing

Posted on March 24, 2010 by

If you’ve been using Social Media for any length of time you have undoubtedly seen lists of rules for effective social media marketing. Many of these lists have been compiled by so called “Social Media Experts” based on little more … Continue reading →

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Awash in a Sea of Social Media

Posted on March 17, 2010 by

I will be the first to admit that I am a social media junkie. If there’s a social media site out there I am likely a member. I can be found on Facebook, LinkedIn, Friend Feed, YouTube, Flickr, Foursquare, and … Continue reading →

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